The bath that is not on the floor
Basket built on the iPad, stock popup says the warehouse has one, tiles saved to the wishlist, samples in a bag.
Showrooms
Sell the whole range from a floor that holds a tenth of it.
Showrooms sell what is not there: the bath in another finish, the sofa in the other fabric, the lamp on the website. The consultant builds the basket on the iPad from the full catalogue with live stock, hands it to the customer's online cart or takes the order for delivery, takes a deposit at the counter and the balance by link when the piece is ready.
- Asked for the bath in stone
- Basket sent to her online cart
- Finished the order at home
- Delivered from the warehouse#000000143 · 1,290.00 GBP
What you run into
The problems this kind of business actually has.
The floor caps the range
Customers only see what fits in the showroom, and staff sell from a catalogue on paper or a browser tab.
The visit that ends in "we'll think about it"
The conversation has nowhere to go once the customer leaves, and the website does not know they were in.
Deposits now, balances later
Two payments weeks apart, often on two systems, reconciled by hand against one delivery.
Four-figure totals with no second look
The customer cannot see the order build, the discount or the total before the card goes near a reader.
What fits
The features that answer them, across the three products.
Endless aislePoint of Sale Send the basket to the customer's online cart or wishlist, or sell for delivery from any source.Customer-facing displayPoint of Sale A paired second screen shows the order build, the discount and the total.Pick, pack, ship and pickupPoint of Sale Ship from the warehouse or the store, collect in store, split shipments.Phone orders and payment linksPayments Suite Deposit at the counter, balance by a link sent when the piece is ready.In-store and Tap to Pay on iPhonePayments Suite Doorstep and counter payments settling into the same account as the website.Abandoned cart recoveryMarketing Automation The basket sent home from the showroom is a cart Mailchimp can follow up.
In practice
Three moments from a working week.
The lamp that leaves with the customer
A lighting showroom sells the display piece over the counter, boxed, with the receipt emailed and the website updated as it goes.
The doorstep balance
The appliance is installed, the balance is tapped on an iPhone at the door, and both payments sit on one Magento order.
The products
One Magento, one customer record, one set of numbers.
Everything ebizmarts builds writes to the same Adobe Commerce or Magento Open Source store, so the till, the checkout and the marketing platform see the same customer, the same stock and the same order.
Point of SaleThe iPad and Mac point of sale that runs every sale as a Magento order: counter, phone, field and events.Payments SuiteOpayo by Elavon, Apple Pay and Google Pay, Recover Checkout, saved cards, B2B payments and in-store terminals for Magento.Marketing AutomationCustomers, orders and carts flow into Intuit Mailchimp already scored and segmented, with Pulse journeys on top.
Other industries
Builders', timber and electrical merchantsTrade counters with account customers, yards with no signal, and stock spread between a yard, a warehouse and a website.B2B distributors and wholesalersPhone orders, reps on the road, invoices on terms and payment links, all on one Magento order book.Fashion and beautyLoyalty and gift cards that work in both channels, stores that fulfil web orders, and brands that keep their audiences apart.Sports, outdoor and seasonal retailStock across stores and a warehouse, seasonal staff, two currencies in the drawer, and launches that sell out in an hour.Direct-to-consumer brandsMobile checkouts that finish, carts that come back, segments that start from real orders, and pop-ups and fairs that take real orders.
Questions
What merchants in this sector ask first.
Can a customer finish at home what they started in the showroom?
Yes. The basket goes to their Magento cart or wishlist, and the till can create the account with a welcome email in the same step. If they finish online, the order is a normal web order with the salesperson recorded.
How do deposits and balances work?
Take the deposit at the counter on a terminal or Tap to Pay, and send the balance as a payment link by email or SMS when the piece is ready. Both payments sit on the same Magento order.
Can we search a very large catalogue quickly on the floor?
Yes. Algolia and Klevu online catalogue modes search live with a local fallback if the connection drops.
What about delivery weeks later?
Orders taken in the showroom ship from whichever source has the stock, with any Magento shipping method, and the warehouse works from its own pick queue.
Tell us what you sell and how.
Half an hour on a call and we will map your counter, your checkout and your marketing onto the features that fit, with your own catalogue.